Google Trends · 2004–2026
We tracked 154 Water-Type Pokémon across 23 years of Google search data (2004–2026). Squirtle leads with an average normalized search score of 7.1, followed by Gyarados (6.3) and Magikarp (5.9). No single Pokémon dominates: 19 different Water-Type Pokémon have held the top spot month to month. Interest peaked in July 2016, 5.2× the category’s typical level, around Pokémon GO launch.
All 154 Pokémon · Ranked by average search score (2004–2026)
What the data shows
Water-Type search interest hit 5.2× its typical level, coinciding with Pokémon GO launch.
Squirtle has led all Water-Type Pokémon in 29% of months on record, ahead of 18 other Pokémon that have reached #1.
Longest 5 of 21 distinct spells at #1.
Averaged 4.8 over the last 24 months, up from 1.05 in the 24 months before.
Averaged 1.16 over the last 24 months, down from 1.58 in the 24 months before.
After removing the long-term trend, Water-Type Pokémon run 13% above average in July and 14% below in October.
Squirtle alone scores 23.8× the median Water-Type Pokémon (0.3). 11% register almost no search interest at all.
Relative to how much each state searches for Pokémon overall, across 30 well-measured Water-Type Pokémon.
Figures are computed from monthly Google Trends data, 2004–2026, normalized against a fixed anchor topic. Movement and regional figures are only shown where enough Pokémon in this category carry a reliable signal — see the methodology.
Data through · How this is measured